Services
Every engagement is direct — you work with me, not a team of account managers. I bring 30+ years of communications experience to every project, large or small.
01
Clear, direct, and tailored to your audience.
Good writing is not about being clever — it is about being understood. I write and edit content that communicates your message simply and accurately, whether that is a press release, a web page, an executive speech, a newsletter, or a report. My style is concise and direct, shaped by more than 15 years of journalism and a decade-plus of science and healthcare communications.
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02
A plan that connects your message to the people who need to hear it.
Tactics without strategy are just noise. I help you build a communications plan with clear goals, defined audiences, and measurable outcomes — so every piece of content you produce has a purpose. Drawing on experience directing communications for a major university research institute and a national health system, I bring big-picture thinking to organizations of all sizes.
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03
Get your story in front of the right people.
I have spent years building relationships with journalists and pitching stories that get picked up. My press releases have been covered by dozens of national and regional media outlets. I know how to find the angle that makes an editor say yes — and how to prepare you for what comes after.
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04
Integrated support that connects your brand to your audience.
Marketing is most effective when it is grounded in a clear message and a real understanding of who you are trying to reach. I provide integrated marketing support — from campaign development and social media strategy to paid advertising and content planning — with a focus on authenticity and measurable results.
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05
The efficiency of AI, guided by human judgment.
AI tools are changing how communications work gets done — but they work best when someone who understands strategy, audience, and voice is steering them. I help you use AI effectively: drafting faster, repurposing content across channels, and scaling your output without sacrificing quality or authenticity. I also help organizations develop AI usage guidelines so their teams use these tools consistently and responsibly.
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06
Be found by the customers who are already looking for you.
Your Google Business Profile is often the first thing a potential customer sees. An incomplete or unoptimized profile means missed opportunities. I help you set it up correctly, optimize it for local search, and manage it so your business shows up when it matters — with accurate information, strong reviews, and regular updates that signal to Google that you are active and credible.
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